Tag archives for advertising

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Election 2016: How Big Data + Social Data Will Determine the Next President

Image copyright AKIllustrationThe presidential election means big business for the ad industry, with a whopping $6 billion spent on 2012 election ads last year across all media according to the Center for Responsive Politics. Last ...
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Here’s Why Facebook Wants to Edge In on Twitter’s Hashtags

Although not the inventor of the tool, Twitter has dominated conversations centered around the hashtag (#) for quite some time. As we saw last week, however, Facebook wants in on the action, introducing hashtags to ...
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TouchCast Wants You to Watch Web Video With Your Fingers

The problem with most Web video startups is that you’ve seen them before. Another compilation of cheap clips posing as the next big cable channel. Another solution for nonexistent “discovery” problems. Another “Instagram for video” ...
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Jay-Z Ditches His iPhone Just in Time for His Big Samsung Ad

Hey, remember when Oprah Winfrey, or whoever social-messages on her behalf, tweeted about her love for Microsoft’s Surface tablet while using an iPad? Well, Jay-Z is way too smart for that! The brand-endorser/value-adder/Beyonce’s husband/musician has a big ...
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Ready for Your Close-Up, Mr. Systrom: Zuckerberg Touts 15-Second Instagram Video at Facebook Event

Mark Zuckerberg opened the Instagram event at Facebook’s Silicon Valley HQ today, focusing on the growth of the popular photo-sharing service that he bought last year for a pile of dough and that announced today ...
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YouTube Programming Investors Back YouTube Tools Startup Epoxy

Ad gripes aside, lots of people are still betting on YouTube. Here’s the latest: Epoxy, a startup developing tools for video makers and distributors, which has raised $2 million. I can’t tell you much more about ...
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Exclusive: In Yet Another Internal Hire, Yahoo’s Mayer Makes Mann Search Head

Longtime Yahoo techie Laurence “Laurie” Mann, who has recently been SVP of engineering operations at the Silicon Valley Internet giant, has been given the new job of heading its search efforts, according to sources inside ...
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YouTube Programming Investors Back YouTube Tools Startup Epoxy

Ad gripes aside, lots of people are still betting on YouTube. Here’s the latest: Epoxy, a startup developing tools for video makers and distributors, which has raised $2 million. I can’t tell you much more about ...
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